Blog by Amardeep Parmar
7 Siebel Features We are Excited About in 2021
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Author: Luis Figueira
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In a recent partner conference call with Christian von Stengel (EMEA Head of Application Strategy and Sales) and Uma Welingkar (Senior Director of Oracle Siebel Product Development), we were shown the Oracle Siebel roadmap for the coming 6 years (2013-2019).
Even with the usual Oracle “Safe Harbour” statement (“[…] The development, release, and timing of any features or functionality described for Oracle’s products remains at the sole discretion of Oracle. […]”), it still provides a very compelling picture:
Oracle Siebel Roadmap to 2019.
We believe that the main points here for the Siebel partner community are:
Apart from these highlights, it was also made clear that much of the innovation around CX relies heavily on the new OpenUI framework. It is indeed exciting to see all the new interfaces (including the famous “Facebook” OpenUI theme by Oracle’s Andrew Keleher and our own work on it) and also how OpenUI is great at cross-device UI design and leveraging native device features (GPS, touch, phone, …).
Other interesting topics that were mentioned include mobile channels, internal social collaboration with OSN, multi-channel campaign execution, social sharing, social marketing, a revamped loyalty engine, and listening and responding to social conversations, to name a few.
If you would like to know more about the Siebel Roadmap or any of the topics mentioned above, give us a call or drop us an email.
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