Redwood for Fusion Sales

Transforming Enterprise Sales Experience with Redwood UX

This event is the first part of a series where we will explore the impact great user experience can have on Enterprise solutions for functions across business. Our first LinkedIn Live event on May 9, 2024 (14:00 BST) will focus on the sales team.

Most CRM/CX solutions look like glorified Excel Sheets, where user experience is an afterthought. This is all the more true for Sales teams whose needs are often at the bottom of a priority list when considering application experience. The top objective for every sales team is to sell more, close deals and meet (or exceed!) quotas, and their sales systems should serve that purpose.

In this event we’ll hear from an exciting line-up of speakers and panellists as follows:

  • Hillel Cooperman: SVP User Experience, Oracle - Driving force behind Award-Winning Redwood UX
  • Derren Nisbet: Chief Executive Officer, Virtuoso - A seasoned sales leader with 3 decades of experience
  • Gavin Dimmock: Chief Customer & Revenue Officer, Papirfly - Strategic Advisor to Global High Growth Companies
  • John Vakoc: VP Product Management, Oracle – Driving the Oracle redwood sales experience.
  • Dan Raper: Industry leading Enterprise UX expert – Founder UX Practice @ Boxfusion
  • Andy Stevens: Co-founder @ Boxfusion – Leading Oracle CX Consultancy

We will explore the concept of Enterprise User Experience, why it’s so important in creating technology that works for users, and hear why Oracle invested in its Redwood UX Design framework. This will be followed by a discussion with sales leaders about the key challenges they’ve seen in making CRM/CX solutions work for their business. We'll wrap up with a brief tour of Oracle’s Redwood-enabled sales solution to see how #RedwoodUX addresses common usability challenges.

Agenda:

1. Enterprise UX – why it’s critical

2. Redwood UX – why Oracle invested in it and why it delivers

3. Sales leadership panel discussion: key challenges in CRM/CX

4. Oracle’s Redwood-enabled Sales solution in action

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